Category: News

Pan Pizza: A Complete Guide to Making the Most of a Great Classic

Versatile, popular with everyone, and perfect for high-volume service: pan pizza is an opportunity for restaurant professionals looking to expand their offerings with a highly profitable product. From lunch breaks to happy hour, from quick meals to delivery, pan pizza adapts to a variety of formats and occasions […]

Pizza Flour: What It Is and Which One to Choose for an Extraordinary Result

Flour is the key ingredient in pizza and pinsa; it's the foundation for consistency, flavor, and structure. Choosing the right pizza flour is crucial for both amateurs who want to make their own dough at home and professionals who want to stand out for their airiness, crispiness, and flavor, thereby building customer loyalty. In […]

Pinsa Romana, invented by Corrado Di Marco, is now part of the local culinary heritage of Lazio

With the Ministerial Decree of March 11, 2025, Pinsa Romana was officially included in the list of Traditional Agri-Food Products (PAT) of Lazio. This achievement, for the company Di Marco, represents much more than a certification: it is the confirmation of an identity-building, cultural, and entrepreneurial journey that began 25 years ago and has revolutionized the world of […]

Pinsa as an answer to new HoReCa trends: winning strategies for professionals

The HoReCa sector is undergoing a transformation phase driven by structural changes in consumer habits and customer expectations. The market is influenced by economic, social and cultural factors that redefine purchasing paths, preferences and consumption methods. These changes are reflected both in household food choices […]

Pinsa romana menu: how to create one that works, from recipes to food cost

Including Roman pinsa on the menu is a strategic choice, because it responds to a growing demand and stands out for its digestibility and versatility. But the product alone is not enough. Its success will be determined by the menu, the service and the overall experience offered to the customer. In a very competitive context, pinsa can be decisive, […]

The importance of training in catering

Roman pinsa has earned a prominent place among the proposals of Italian catering, and more and more operators in the sector are evaluating the idea of opening a pinseria, attracted by a modern, differentiating and high-potential format. But like any entrepreneurial project, building a sustainable and profitable business requires solid theoretical foundations, […]

Brunch: the perfect opportunity to innovate your menu

In the restaurant world, it doesn’t matter where trends come from: what matters is knowing how to read them, interpret them and translate them into experiences that are consistent with new lifestyles. Customers change habits, schedules, dietary needs and expectations: the task of an entrepreneur is to intercept the signals and transform them into opportunities. One above all? The […]

Pinsa wallet: an interesting new trend in street food

One thing that few people know is that there is not just one size of pinsa. We are used to considering the shape only an aesthetic aspect, often forgetting that, as with every gastronomic product, the size determines the way of enjoying it, and is therefore an essential aspect. We usually say, and we confirm it, that the differences […]

Fast Food: Why a Pinseria is the Right Choice

In recent years, the restaurant industry has had to adapt to increasingly frenetic lifestyles. People have less time (and desire) to devote to meals, but they do not intend to give up quality. It is in this scenario that the trend of fast food has developed, an evolution of the classic fast food that focuses on an offer […]